Investing in property: 4 fundamentals for first timers

Investing in property can seem like a daunting task, especially if it’s your first time. 


It might feel reassuring to know that investment properties are generally considered one of the more stable and lower-risk investments, making them a goal of many investors. Traditionally less volatile, they typically increase in value over time, provide income from renting to tenants and offer numerous tax benefits. 


However, there is a risk your property won’t deliver the returns you expect or could even lose money. And at such a steep entry point, you need to be smart about your search for the ideal investment property. 


Many factors will influence your decision, but it’s important to understand some of the fundamental tenets of investing in property. 


1. Research, research, research. 

Do your homework.


It can’t be overstated. Just because property is a stable form of investment, there is a spectrum of returns (via cashflow and capital growth) to be earned from different properties and locations. 


It’s so important to look beyond the listing price in finding a property. Gather as much information as you can, and do extensive research and due diligence on market trends over time, as this will be your best bet to mitigate the risks of investing in property. Capitalise on fluctuations that are likely to affect property values, such as council rezonings, changes to flight paths or demographic shifts. 


Don’t restrict yourself due to familiarity bias (picking a place in a local suburb), a different location than your current home will diversify the risk of your overall asset portfolio. 


If you aren’t confident in your ability to undertake this research or would prefer to be extra thorough, you can engage a buyer’s agent (a property buying professional) to help you find suburbs which offer strong potential for investors. 


2. Look for land. 

Land appreciates, buildings depreciate. 


In further hedging your investment risk, look to properties with a generous land component. While apartments, townhouses and condos have their own advantages (often proximity to beaches, CBD, etc.), historically homes with a decent amount of land grow more in value over time. 


This is because land is limited in supply and always in demand. Conversely, buildings decline in value over time because they deteriorate, need repairs or because their style/function no longer appeals to buyers’ tastes. It’s why many old properties often sell at no more than land value. 


Of course, this is dependent on location. A huge block of land in the middle of nowhere would hardly compare to a block of land close to the city, in terms of demand. In a good location, first-time property investors stand to gain better long-term capital growth by purchasing a house with a decent amount of land. 


3. Have a buffer. 

Unfortunately, the paying doesn’t stop when you’ve covered the deposit, loan-application fee, stamp duty, conveyancing costs and inspection fees. So focused on reaching the deposit and securing a loan, that the ongoing costs of a house are often and regrettably overlooked. 


Be financially prepared for ongoing costs when purchasing an investment property. You’ll need a comfortable cash buffer to cover council rates, strata fees, property management fees, vacancies, insurance, repairs and maintenance. Cash flow can vary quite a bit from month to month, so ensure you have enough savings to prepare for these short-term fluctuations likely to affect your returns. 


4. Long-term planning. 

What are your plans beyond the settlement date? Your short and long-term goals will help you to determine if a property is suitable for you. 


You may want a solid, long-term investment that slowly and steadily gains value over decades to come, or perhaps you’ll want a fixer-upper and are prepared to outlay a little more cash upfront to flip it for a quicker return. Your property will be a huge, illiquid expense, so take the time to consider whether it meets your personal needs and financial circumstances. 


You’ll also want to consider the name in which you buy the investment property (i.e., the name on the certificate of title) as this can affect your overall investment strategy, e.g., to minimise risk. Before purchasing your investment property, it’s worth getting advice on how to ensure it is structured optimally for tax benefits and to reduce your amount of fees. 


Choose Ascent. 

If you’re thinking of investing in property, contact our team at Ascent Accounting to ensure you’re financially set up to get the most out of your investment.

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May 14, 2026
One of the most powerful decisions you can make with your superannuation is whether to run your own self-managed super fund (SMSF) and whether to invest in property through it. Most people know it's possible to use super to buy property. Far fewer know how to do it well. The following seven tips are designed to help you make the right decisions. 1. You Can Borrow Money to Purchase Property in Superannuation. Don't have enough in your SMSF to buy an investment property outright? Since 2008, superannuation held in a self-managed super fund can be used to borrow money for property purchase. This is done through a 'limited recourse loan' using a Bare Trust as the Custodian entity. You can't borrow the total value of the property—typically it's up to 80% for residential properties and 60% for commercial properties, with the required deposit held in the SMSF as security. The SMSF then makes the loan repayments, with rental income received by the fund and property expenses paid by the fund. Importantly, if there is a default on the loan, your other assets in the SMSF are generally protected from standard debt recovery and bankruptcy proceedings. The lender only has recourse to the property itself. Upon completion of the loan repayment, ownership of the property transfers legally to the SMSF. 2. Follow These 8 Steps to Set Up Your SMSF Setting up an SMSF properly can be a complex process. It’s best to set up an SMSF with the assistance of a qualified superannuation advisor, like us! We can assist with both the initial setup and the ongoing management of your fund. There are eight core steps to SMSF set up: Select the appropriate structure and name Sign the trust deed that covers how your SMSF is set up and run (it can have up to four members) Establish a trust for the SMSF by investing assets into the fund Register your SMSF with the ATO Set up a separate bank account for your fund Submit your tax file number (and those of any other trustees) Obtain an electronic service address to receive employer contributions into your fund (if applicable) Roll over funds from your existing superannuation account into your SMSF 3. Keep a Liquidity Buffer If you're buying property through superannuation, make sure you plan to keep a liquidity buffer of cash and/or shares in your fund. Lenders will check for this before lending to you—it should be at least 10% of the value you intend to borrow. But beyond satisfying the bank, it's simply good risk management. Property is an illiquid asset. Having accessible funds in the SMSF means you're not caught short if repairs are needed, the property sits vacant, or an unexpected expense arises. Because superannuation is central to most Australians' retirement security, the government has carefully regulated what can and can't be done with it. They don't want people gambling their retirement away on poor investments or incorrectly using their superannuation fund. 4. Use the Rental Income to Repay Your Loan You cannot live in the property you purchase through your SMSF until after retirement. Most people purchase an investment property and use the rental income generated to repay the loan—which makes excellent financial sense. The key is selecting a property that rents easily and delivers a strong rental return. Your purchasing criteria may look a little different to buying a home you'd live in yourself. For example, proximity to public transport, local amenities, and average rental rates in the area matter more than personal preference. 5. Get It Right and Enjoy Significant Tax Efficiencies One of the most compelling reasons to invest in property through superannuation is the tax efficiency on offer. These benefits can significantly improve the long-term return of a property investment compared to holding it in your own name. Key tax benefits include: No capital gains tax or tax no yearly investment earnings if under super caps. Salary sacrifice advantages if you're sacrificing salary payments into super, loan repayments are effectively tax deductible. Capped tax on investment income—the maximum rate of tax on income after expenses is 15%. Any capital gains on investments held for 12 months or more, is taxed at 10%. Standard investors outside super can pay up to 47%. 6. Follow the Same Due Diligence Rules as Any Property Purchase Buying through superannuation doesn't mean relaxing your standards. If anything, the rules governing SMSFs mean you need to be more rigorous, not less. Property is likely one of the most significant financial decisions of your life. Research, not emotion, should drive your choices. The same rules apply whether you're buying in or out of super: Visit and compare multiple properties Know the values of similar properties in the same area Get all property checks performed by the right professionals Shop around for the right loan structure and lender Don't abandon good investor habits just because the structure is different. 7. Always Get Quality Professional Advice Nothing comes without risk—but the right advice significantly mitigates it. The key is understanding what you're getting yourself into: making informed decisions based on accurate data; keeping a diversified superannuation portfolio that doesn't place all your eggs in one basket; and not underestimating how complex buying property in superannuation can be. Sound Simple? It’s all in the details. If the above tips have made it sound straightforward, know that the detail is where the complexity lives. Getting professional advice from the start helps ensure you make the best possible decisions for your future. When selected according to rigorous property-purchasing criteria, property can be an excellent way to grow your superannuation and increase your chances of building a retirement fund that supports the lifestyle you want. Ready to Explore Property in Your SMSF? Whether you'd like to discuss whether an SMSF is right for you or need help setting one up, reach out to Ascent Accountants . If you want assistance managing the property within your fund, contact the Ascent Property Co team .
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