Creating quotes and proposals FASTER: 5 reasons (and 8 apps) to automate your proposal process

When a prospective client asks you for a quote, it's a powerful opportunity to make a sale. In fact, with the right response you may be able to ‘seal the deal’ almost immediately.

But if you take your time to respond, provide wildly different quotes for similar work, or otherwise send bad signals about your business, you could easily lose that client. Which is a pity, because it seemed they really wanted to do business with you.

That quote (or proposal, which we’ll get to in a moment) is where you can win the client over and get the sale.

Or lose them both.

The good news is that technology can now help you respond to prospective clients quickly and consistently, and show them just how capable and competent your business really is.

Software packages are now available that can automatically generate quotes and proposals. They even include templates you can quickly edit instead of having write the entire document from scratch—great for proposals that vary widely from client to client.

But while these software packages are becoming more and more sophisticated, they can only send a quote or proposal to someone who asks for one. And people won’t ask unless they recognise the value in your service. 

Quotes or Proposals — Which best suits your business?

While automation is one way to streamline your business processes, it might be worth considering whether quotes or proposals are really working for you and serving a useful function in your business.


A quote is usually just a list of products or services, their quantities and the total price. But a proposal also:


  • acknowledges the issue from the client’s perspective
  • outlines a proposed, actionable solution.


Quotes are the standard for most industries because they’re quicker and easier to produce. And for those selling goods predominantly in retail (physical and digital), a quote is probably all the client needed. Chances are they’ll just be comparing your price to that of your competitor, and whoever has the lowest one wins the sale.


But in an industry such as ours, you often need to communicate how you’ll help a potential client, and why you’ll be of value to them. As explained earlier, you need to acknowledge their issue, and show them how you’ll solve it with a great solution. And for that, you’ll need to send them a proposal.


But unlike the quote, where they’ll be weighing up your price against your competitor’s, they’ll be weighing up your price against the benefits you’ll be giving them.


Yes, proposals take more time and effort to produce. You have to know your clients, understand their problems, and come up with ways to help them. But proposals also make it easier to make a sale, because instead of just giving them a product or service you’re actually solving their problem.


Whether it’s quotes or proposals that make sense for your business, drafting and sending them can still be time consuming — even with the help of templates.


Fortunately, automated quote and proposal software can help you prepare and submit them much quicker, which frees up your time for more productive tasks. It can also reduce turnaround times and the need to train new team members, and give your business an air of professionalism.

5 reasons to use software that automatically generates quotes and proposals

1. Producing quotes and proposals manually is a huge time sink


Your team members’ time is worth too much for them to be creating these documents—especially quotes. After all, other than the quantities, prices and addressee every quote is pretty much the same, isn’t it? Wouldn’t they be better off spending the time reaching out to prospects, checking in with past and current clients, or delivering extra value?


Automation allows more time for high-touch, creative and innovative activities, which all require a human touch.

 

2. It signals your business as being capable and quick to act

Automating your quotes and proposals means you can get it to the prospect sooner. And that shows not only competency, but also that you respect their time. Nobody likes to be kept waiting.


Within minutes your prospect can be reading your professionally laid out document full of comprehensive information without any errors or unclear/undefined elements. Add a good call to action, and it will be a no-brainer for the client to accept.

 

3. It enables faster turnaround

Quotes and proposals help you and your client understand each other, and formally document:


  • the product or service you’re providing
  • the cost to receive your product or service
  • any relevant terms and conditions.


They also put the ball in the client's court. Once they have your quote or proposal, they need to make a decision. And so the faster you can give them one, the less time they have to investigate alternatives or reconsider.


Of course, they can still look into competitors after they get your quote. But they won't be doing it beforehand. And if it meets their expectations (i.e. you can solve their problem for a price they’re happy with), they can accept it without spending any more time looking around.


Perfect.

 

4. It can help with branding

By using software to generate your quotes and proposals, you’ll be consistent with both your presentation and pricing strategy.


Some clients will come from word-of-mouth, and so quoting different prices to different prospects for similar services could raise a few eyebrows. People may think you don't have any pricing strategy and just make it up as you go along, which makes you look unprofessional.


Giving your document a consistent look is also important. Your logo, colour palate, website design, stationery design and vehicle signage all influence people at a subconscious level. It increases trust, and boosts your reputation in the eyes of your prospects. And your branding should flow through to your quotes and proposals to ensure they look clean, crisp and are an integral part of your business.

 

5. You won't spend as much time training new staff

With automation software you’ll spend less time training new team members, as most of the document is produced automatically. All you’ll need to teach them is how to use the app to make any necessary adjustments or additions for special cases.


As you can, there are many advantages to using software that can automatically generate quotes and proposals for clients. So why isn’t every business using it?


Some business owners think the software will limit their ability to make modifications because everything is generated automatically. Of course, some people might say, "Well that's the price of eliminating mistakes and getting it presentable and consistent". But the software will often take this concern into account by letting you add a ‘miscellaneous’ field to the template where you can make amendments or comments. Some templates even include one by default.


Another concern is how the software will get the information it needs to generate the quotes and proposals. Fortunately, nearly all of the software packages will integrate with at least one CRM. And for those that don't integrate directly, the third-party app Zapier can probably link them together.


Automation software that’s currently available

Here are just some of the software packages that can automatically generate quotes and proposals:



Proposable lets you query clients and respond to their questions with inline comments—useful for high-touch businesses or those dealing with detailed and specific services.


They all integrate with a number of CRMs. However, as part of your evaluation you should confirm which ones will integrate with your CRM (or allow a connection via Zapier).


There are plenty of reasons to automate your quotes and proposals. The time you could save (and reinvest in wiser, more productive avenues) is just one aspect that makes it worth considering. Add to that the boosted reputation and sales figures (thanks to the quick turnarounds), and automation quickly becomes an option you can’t afford to ignore.


Need help with your accounting?

Find Out What We Do

The 5% homebuyer deposit for first home buyers.

December 15, 2025
The Australian Government’s expanded 5% Deposit Scheme, which commenced on October 1, offers a fast-tracked path to home ownership for many aspiring buyers. By drastically reducing the deposit required and eliminating Lenders Mortgage Insurance (LMI), this program aims to unlock the door to your very own home sooner than ever thought possible. However, like any major economic policy, it has significant implications that buyers and taxpayers must consider. Here is a breakdown of how the scheme works, who qualifies, and what the potential impact could be on the property market. What is the 5% Deposit Scheme and how does it work? The scheme is designed to make home ownership more achievable, particularly for those struggling to save a 20% deposit. Low Deposit: The home buyer secures a loan with a minimum deposit of 5% (for First Home Buyers) or 2% (for single parents/legal guardians). Government Guarantee: Instead of the buyer paying LMI (which protects the lender), the Australian Government provides a guarantee to a Participating Lender. This guarantee allows the lender to provide a home loan covering up to 95% or 98% of the home's value without the usual LMI fee. No LMI: The buyer avoids paying Lenders Mortgage Insurance, significantly reducing upfront costs.  Key features of the expanded program include no income caps, as well as unlimited spots and no waiting list. The Scheme also makes a wider choice of home types available (houses, apartments, house/land packages, vacant land with a building contract, new or existing homes). It’s not just for first home buyers!

6 personal budgeting tips for Christmas.

December 15, 2025
Christmas can be the most wonderful time of the year—it can also be one of the most expensive. The key to enjoying the festive season and reducing the risk of financial stress is careful planning. As your financial partners at Ascent Accountants, we want you to focus on what truly matters—time with friends, family, and peace of mind. Six essential budgeting tips to help you take control of your Christmas spending. 1. Make a detailed budget list. The sooner you start, the more control you have. Begin by listing every expense you anticipate, including gifts, food, clothes, travel, and entertainment. Once you have your total, check it against your available funds. If the total feels too high, look at where you can cut back or spread the cost. Being realistic from the beginning prevents surprises later. 2. Prioritise what truly matters (and pay your priority debts!). When money is tight, focus your funds on the essentials and the things that genuinely bring the most joy. Order your list by priority (e.g., gifts for children first, then shared family meals, then travel). It’s okay—and essential—to say 'no' to extras that don’t fit your budget. Always consider your priority payments and debts before any other Christmas spending. Priority debts, like rent, electricity, or car insurance, must always come first as they significantly impact your day-to-day life if left unpaid. 3. Be cautious with credit and 'Buy Now, Pay Later' arrangements. It's tempting to use a credit card or a Buy Now, Pay Later option, especially when promotions promise delayed payments. However, small instalments add up quickly, and missing a payment can result in fees and/or negatively impact your credit record. If you do use credit, only borrow what you can comfortably afford to repay, and make a solid plan to pay it off as soon as possible in the new year. 4. Compare prices & shop smart. Always take time to research before you buy. Comparing online and in-store prices can result in significant savings. Be wary of high-pressure sales events like Black Friday, which often encourage impulse spending. Before purchasing, ask yourself three questions: Do I really need this? Is this on my original budget list, or is it extra? Is this truly a bargain if I don't actually need it? 5. Suggest a 'Secret Santa'. If your family or friend group has traditionally bought gifts for everyone, suggest switching to a Secret Santa arrangement. Setting a sensible spending limit or pooling funds for one thoughtful gift makes things easier and less expensive for everyone. Often, homemade gifts or vouchers for experiences are more meaningful and last longer in the memory than expensive presents. 6. Plan ahead for next year. The best way to guarantee a calm, affordable Christmas next year is to start preparing now. After this year's holidays, take note of exactly what you spent and where the money went. Set a goal for next year and start a small savings fund. Even setting aside $5 or $10 a week can make a monumental difference in managing next Christmas without stress. Need to tidy up your finances after the holidays? If the Christmas period leaves you needing advice on debt consolidation, setting up a savings plan, or just better budgeting habits for the new year, contact the team at Ascent Accountants. We can help you build the confidence to hit your financial goals!

FBT on Work Christmas Parties & Gifts

December 15, 2025
As the end of the year approaches, businesses are gearing up for the festive season, which means planning the annual Christmas party and showing appreciation with gifts. While the cheer is high, so too are the complexities of Fringe Benefits Tax (FBT). Getting the FBT treatment wrong can turn a simple celebration into an unexpected tax bill. As your trusted advisors at Ascent Accountants, here is a breakdown of the key tax rules, with a focus on the crucial $300 per person limit, to ensure your end-of-year generosity is tax-effective. The critical $300 minor benefit threshold. The Minor Benefits Exemption is your best friend for managing FBT. A benefit is generally exempt from FBT if its total notional taxable value is less than $300 (GST inclusive) per person, and it is provided infrequently and irregularly. Christmas parties (entertainment) The location and cost of your party are the key factors for FBT.

Burnout & mental health in a post-pandemic workplace.

November 12, 2025
Workplace stress affects mental health. Learn how employees and employers can prevent burnout and boost wellbeing and productivity.

Dealing with divorce; your property guide.

November 12, 2025
Divorce or separation is complex. Learn how to handle shared property, including the family home, investments, and SMSF assets.

Does your business need public liability insurance?

November 12, 2025
If your business interacts with the public in any way (from welcoming customers into your shop to visiting client sites) then public liability insurance isn’t just “nice to have.” It’s essential protection. Whether you’re a sole trader, a café owner, or running a construction company, public liability insurance helps safeguard your business against unexpected (and often costly) accidents. What Is public liability insurance? Public liability insurance covers your business if a member of the public suffers injury, death, or property damage as a result of your business activities. In simple terms, it’s there to protect you financially if something goes wrong—such as a customer slipping in your store, a tradie damaging a client’s property, or a product you sell causing harm. Without it, you could be personally liable for significant compensation and legal costs. What does it cover? A typical policy covers: Injury or death to a third party caused by your business operations. Damage to property belonging to someone else. Compensation and legal costs you’re ordered to pay following a covered claim. For example, if a customer trips over a cable in your office or a carpenter cracks a client’s TV while working onsite, public liability insurance steps in to cover the costs. What isn’t covered?  While every policy is different, public liability insurance usually won’t cover: Damage involving vehicles. Defective work. Breach of professional duty or negligence in advice (that’s covered by professional indemnity insurance). Defamation or advertising liability. Understanding these exclusions helps you choose the right combination of cover for your business. Who needs public liability insurance? If your business has any level of public interaction, you likely need it. Common examples include: Customer or supplier visits: If anyone comes to your premises or you work on theirs. Public events: Markets, expos, and pop-ups. Retail, trade, and construction: High public contact increases your risk. Leased premises: Many shopping centres and landlords require proof of cover. Contractor or license requirements: Many trade licenses (like electricians and plumbers) require it to operate. Even if it’s not legally required, most Australian businesses choose to have public liability insurance for peace of mind. How much cover do you need? The level of cover depends on your industry, business size, and risk exposure. Most businesses opt for between $5 million and $20 million. It’s worth reviewing your policy regularly, especially if your operations expand or you start working in new environments. Is it compulsory in Australia? Public liability insurance isn’t legally mandatory for all businesses, but some industries and licences make it a condition of operation. For example, in Queensland, electrical contractors must hold a minimum of $5 million in public and product liability cover. Similarly, councils or venue owners may require proof of insurance before approving an event or leasing a space. Don’t risk a law suit. Being sued for negligence can be financially devastating. Even a minor incident can mean you lose hundreds of thousands—not to mention the impact on your brand and business reputation. Public liability insurance ensures your business can keep operating, even when the unexpected happens. If you’re unsure whether your current cover is adequate, our team at Ascent Accountants can help you review your business risks and recommend the right level of protection for your situation. Contact us today to learn more.
More Posts